You have a product that works and a pipeline that doesn't grow fast enough. I come in as your CMO, two to three days a week, set the GTM strategy, run your marketing team, and own the pipeline number. Not a consultant. Not a deck. Your actual marketing leader.
You hired the right person for where you were. They work hard and execute well. But nobody above them is setting GTM direction, making the big calls, or connecting their work to revenue. A year in, the function is busy but not strategic.
Self-serve signups come in. Enterprise deals stall. Those are two different motions and most early-stage marketers only know one of them. You need someone who has built both, at the same time, without breaking the engine that's already running.
You've been running it yourself, or leaning on a freelancer. That got you here. It won't get you to the next round. The first hire and the first 90 days either build the right foundation or cost you a year fixing it. Sequence matters more than budget.
I'm in your leadership meetings. I own the marketing KPIs. I run or mentor your marketing team and make the calls a CMO makes. I don't deliver a framework and leave you to figure out the execution.
And here's something most founders don't expect: your existing marketing hire usually gets sharply better once there's senior direction above them. You hired a capable person. They've just been operating without a map.
Most founders hire a growth marketer or a demand gen person based on what hurts most right now. That person is good at their job. The problem is their job doesn't include setting the GTM strategy or managing up to the CEO. So they optimize what they know and leave the hard stuff unaddressed.
I sit above that layer. I set the direction, connect the dots across the funnel, and give them something to execute against. You end up with two people performing well instead of one person executing without context.
Diagnosis plus plan. Four weeks produces a clear picture of what's broken and a 90-day roadmap with named owners. For founders who know something is off and want a plan, not just findings.
Two to three days a week, embedded inside your company. I own the KPIs, run the team, and report directly to you. We start with a 90-day commitment. Month-to-month after that.
You have a marketer. They need a senior voice above them. One strategy session a month, async access in between, and a quarterly GTM review. The oversight layer without the overhead.
Diagnosis only. Four weeks, fixed scope. A clear picture of what's broken and why, before you make any bigger decisions. No roadmap, no execution plan. Just clarity.
One 60-minute call a month, plus async access when something comes up. I mentor your marketer, keep priorities tied to revenue, and give you a senior GTM perspective for a fraction of a senior hire.
Most Series A companies that hire a full-time CMO regret it within 12 months. Not because they hired the wrong person. Because the company wasn't ready.
The failure isn't usually the person. It's the job. Most founders write the wrong description before they post a single role. Then spend the next year paying for it.
72% of B2B marketers are using AI tools. Only 41% can point to improved ROI. The problem isn't the tools. It's the sequence.
Tell me where you are. I'll tell you honestly if I think I can help. That's the whole call.